Planning a new website? Download our free workbook.

One of the biggest challenges for my clients is often writing the content for their website. This process can put a launch back months and lead to much frustration. With that in mind I have created a Content Workbook.

Whether you are planning a new site or just giving your current website a bit of a re-design, one of the biggest challenges is often writing the content. With the importance of good content to search engine optimisation and social media marketing it is crazy that content is often the last task and the least prioritised. Unfortunately many website owners don’t know where to start, or don’t realise the importance of strong customer focused content. With that in mind we have created a new workbook.

Download our free Workbook

Planning your website and creating effective content [pdf]

How does it work?

The workbook takes you through a series of task.
Brain storms keywords.
Looks at what problems that your services solve.
Questions what tasks your customers need to complete.
Brings it together in a website map.
Includes some short articles and tips and tricks.

What does it cover?

The workbook takes you through topics like:

What problems do you solve?
What task do your customers want to complete?
What case studies can better highlight your services and products?
What purpose does each page of your website serve?
What are your ‘calls to action’ to encourage interaction and create new leads?

Our approach is customer focused and aimed at cutting away the boring old style ‘who, what, where’ approach of content writing.

Who is the workbook aimed at?

Do you want:

More interesting content.
A more user friendly website.
Better search engine optimisation.
To save time and stress.

Sounds like a lot of work?

The tasks are designed to be bite size and straight forward. This is about making the task of planning and creating content for your website more manageable, while still improving the quality of your website.